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Search Engine Optimization

Search Engine
Optimization

SEO focused on business growth. We take a unique approach to getting you in front of your ideal customers through keyword mapping with hyperfocus on your client persona.

Sky Diving

Where do we start?

Discovery

SEO Audit

Scope of Work

Mind Map

SEO Roadmap

On Page SEO

Content Plan

Get ranked in the top 3 or your money back!

We are ready to put our money where our mouth is. We are the home of the 90 day guarantee. Give us 90 days and we’ll get you ranked in the TOP 3 of Google My Business, the foundation to your local SEO, or we give you your money back.

TOP 3

[GUARANTEED]

Revyl's SEO
Advantage

The downfall of most SEO agencies is that they skip, or don't understand, the tough steps of search engine optimization discovery. Did you know there are over 15 areas on Google where you can rank? These areas are called SERP (Search Engine Results Panels). Rather than discussing this with you, they focus on just one area and forget the rest. SEO is a land grab; the more of that real estate you can own the less your competition gets seen.

Another area where they fall short of is an understanding of targeting. Imagine your website is a billboard alongside a road. Most SEO companies take that billboard and try to make it as flashy as possible. Their goal is to get as many people traveling that highway to look up and see your billboard. Now, imagine if there was a highway dedicated to just your type of customers. Wouldn't it make sense to focus your efforts on getting those travelers to look up and see your billboard? That's where we begin your SEO journey. We do extensive research to find the highways on which your customers are traveling.

Through that initial leg work, we create a formulated keyword roadmap that leads to a customized SEO strategy just for you. That strategy focuses not only on how to get your customer's attention but also keep them coming back.

SEO, how do you rank?

When you deal with Search Engine Optimization companies you often hear about ranking in the top 10 on Google. That is a strategy that is about 10 years old. Today's SEO is about ranking in multiple places on page 1. Its about your authority in certain areas, and about how you deliver content to the users. Below are some of the key targets in which you can rank.

Adwords

Although Adwords is not an organic form of SEO it is a fast way to drive more traffic to your website. It still uses Google’s search engine optimization techniquest to show your ads and display your business in various content searches. The main difference between Adwords and the other areas you can rank is of course money. With Adwords you are paying to be displayed. You can pay more to show up at the top of the page verses the bottom, and to reach a wider audience. If you are looking to drive traffic to your site immediately it’s a good first strategy while you are building out the rest of your SEO strategy.

Featured Snippets

Google is focused on giving the most relevant information quickly to the searcher. One of the ways it does this is by displaying quick information that’s easy for a user to access. The way this becomes one of your SEO strategies is by providing good information that’s easy for Google to display specific to your market. In this section you’ll find top 10 articles or lists, steps or processes for how to do something, etc. As we create your wholistic search engine optimization strategy we include this as a way to be listed high on the page by providing good resources that specifically are being researched by your audience. Once the content is created we work to build relevant backlinks to show the search engine that it’s authoritative information

Google Shopping

When doing a search for a physical item you may have seen a list of product across the top of google or on your phone. This shopping section is it’s own Search Engine Results Panel. This section displays the most relevant products at the best prices in connection with your search terms. Revyl works with you to get your products listed and displayed as your audience is searching for your product. This strategy is very important for product marketing. It allows your items to get displayed and even purchased without even needing to go to your website. This is a fast growing SERP and since it’s another way for Google to make money, they promote it heavily.

Google Images

Traditionally this SEO tactic is used by designers, illustrators, or photographers, to get their skills noticed, however there is a way to utilize this for any website and company. The best way to begin to understand this strategy is to acknowledge that there is no such thing as bad traffic. When dealing with Search Engine Optimization, Google is constantly reviewing each site to determine it’s authority. This is a trend that is found across all the different SERP areas on page 1 of Google. Just as you utilize any of the other items to provide relavant informatino you can do the same using images. People are always searching for great infographics, easy how-to’s and even just cool images. The more Google see’s users clicking onto your material the higher your authority grows.

Knowledge Graph

Building a knowledge graph is such a key area of SEO that Google has given this item it’s own SERP. This section is focused on brand marketing and building your brand. You’ll recognize a knowledge graph anytime you’ve searched for a popular brand or person. A Knowledge Graph can include who founded the company, a summary about the companies mission and values, descriptions on product and services, and even how much revenue it’s generated. Choosing to employ this SEO tactice is an important technique in telling your story.

Rich Cards

We are all aware that we are spending more and more time searching for information through out mobile devices. Google has monitored this trend closely and has created another way to rank in SEO that is focused on displaying on smaller screens. These are similar to featured snippets, or top stories. Utilizing rich cards as part of the SEO strategy is about getting your information in front of as many people as possible that are searching for your type of information. This doesn’t restrict or limit access to those that are on a larger screened device. Since 60% of all searches are done on a mobile device we make sure you are found anywhere your customer is.

Videos

Building a knowledge graph is such a key area of SEO that Google has given this item it’s own SERP. This section is focused on brand marketing and building your brand. You’ll recognize a knowledge graph anytime you’ve searched for a popular brand or person. A Knowledge Graph can include who founded the company, a summary about the companies mission and values, descriptions on product and services, and even how much revenue it’s generated. Choosing to employ this SEO tactice is an important technique in telling your story.

Google Maps

If you provide a local service or are looking to drive traffic to your business Google Maps is not only a must, it should be the foundation you create the rest of your SEO strategy around. As a search engine Googles core foundation is built around driving traffic to local businesses. As a result you’ll notice that Google My Business (GMB), formerly known as Maps is shown at the top of the page and has it’s own widget for you to search in. Because this is such an important part of your strategy you would think that the majority of businesses do this right, well, unfortunately they don’t. This is a good thing and a bad thing. Bad because it means if you already have a GMB listing, you probably aren’t utilizing it properly. However, it’s a good thing because your competition likely isn’t utilizing it properly either. This gives you the competitive advantage because you’re going to call Revyl to get you ranked in the top 3 results.

Organic

Finally we are talking about the traditional site listings of Search Engine Optimization. As stated previously Google is looking for authority. To rank high here, it’s important to rank high in the earlier areas discussed above. Most SEO companies are still only focused on this one area and they are still doing it the same way they did 10 years ago. Revyl understands why it’s imporant to get your business ranked in multiple areas. All of these are built around discovering the right keywords, and then building content that services that audience.

TOP 3

[GUARANTEED]

Get ranked in the top 3 or your money back!

We are ready to put our money where our mouth is. We are the home of the 90 day guarantee. Give us 90 days and we’ll get you ranked in the TOP 3 of Google My Business the foundation to your local SEO or we give you your money back.



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